It is human nature to show up at your best during events. It is not about showing off, but sometimes how you show up will determine the level of success you will have during a meeting or event. Human beings are impressionable. How they react to you is sometimes how they perceive you. It is not a fair assessment but those who appear successful have a greater chance of being trusted, especially in business.
The business world is quite dynamic. Sometimes the quality of service you offer is not all that will determine your success. If anything, for people to know the quality of service you offer, they have to try it first. How do you woo people to take that first step with you? People are used to people saying what they can do and then when they give them a try, they are disappointed. People want to be associated with successful people. Think about it, if you have a business competitor who shows up at an event with an armored car for rent and you show up with your old battered car, guess who will be listened to? Your quality of service may be above his. You may even be more trustworthy. However, he will be given a shot because of how he presented himself. It may not be real but it is a marketing strategy that often works.
It is important for you to try everything possible to make your business succeed. Some people have understood how impressionable people are and this is why they go out of their way to make sure they appear successful. This way even if it started off as untrue, chances of the business actually taking off are high because once potential clients see you with an armored cars for rent, they believe in your ability in giving them the best service possible.
Armored cars are associated with class. It is no longer just about the protection feature in the cars but the user of the vehicle. People with money will always want to be associated with one of their own. If you can somehow enter this circle, then you are assured of a successful business.